This identity was developed mid-pandemic with the strategy of being flexible enough to pivot from virtual to in-person while maintaining some regional targeting.
As a result of the corporate Rakuten brand shift globally, networking events were rebranded as well. Formerly Symposium, held in five cities (New York, Scottsdale, Toronto,...
As the premier affiliate marketing event for Rakuten Advertising (formerly Rakuten Marketing), DealMaker New York hosts the Golden Link Awards each year. The identity differs from...
